Westrock brings in build to rent management ahead of national launch

Westrock has appointed the residential management operator LIV on four of its schemes ahead of next month’s unveiling of Britain’s first national build-to-rent brand.

LIV will manage lettings, move-ins, on-site concierge, communal facilities and handle general building/estate management  across  Westrock’s properties located in Bedford, Bracknell, Crawley, and Stevenage.

Westrock’s next building will open at the start of May in Bracknell and will be followed by another three schemes less than a month later.

Dominic Martin, operations and strategy director at Westrock, said:

“Our aim is to transform the market by providing something completely different to what renters in the regions are used to.

To differentiate our offering from what’s currently on the market, an experienced consumer-facing team is therefore vital – they will be the first point of contact for residents and the ‘face’ of the company.

LIV’s extensive experience in managing build to rent schemes will be a big asset.”

Graham Bates, chief executive officer at LIV Group, said:

“Westrock’s offer will be totally new in each of its locations which suffer from a genuine lack of quality rented accommodation. We are incredibly excited and proud to be working with them as they role out their brand.”

Westrock is launching the first homes built specifically for long term rent. The buildings incorporate smart technology and the the city-centre properties boast a wide array of amenities including concierge, gyms, residents’ lounges and roof terraces.