Alex Chadwick, 32, is revolutionising how UK property developers market and sell homes, keeping more cashflow in their pockets and giving them a brand that grows with their business.
Thousands of small UK property developers are struggling to survive, losing businesses to high estate agency fees, cashflow pressures and a shortage of skilled labour. But Alex Chadwick, 32, of Chorley, is rewriting the rules. With his agency, Tall Zebra, he helps developers sell homes, build their brand and retain control of their growth, without paying a single pound in traditional estate agent commissions. The agency’s new website and brand refresh launches in October 2025.
For the average UK housing development of 40 homes at £325,000 each, estate agency commissions of 1.42% per home mean developers could pay £184,600 per project, money that disappears once the last sale is completed.
Chadwick’s agency provides an alternative: a full suite of marketing services including branding, websites with buyer portals, SEO, social media campaigns, content creation, PR, photography, CGI, brochures, signage and fully integrated lead generation strategies. Developers get tangible, reusable assets that grow with their business, reducing reliance on estate agents and freeing cashflow for land acquisition, higher-spec homes or eco-friendly features.
Chadwick, who founded Tall Zebra at just 23 years old, says:
“We help developers build something they can truly own. Every brand, website and campaign we create is tangible, something that grows with them, long after the first development sells. Estate agents disappear once the fee is paid, but we leave something lasting.”
The timing is critical: the UK faces a housing crisis, with a shortage of 300,000 homes and 14% of existing homes failing minimum living standards. Early-stage developers are particularly vulnerable, often going insolvent before getting a fair shot at the market. In the 12 months leading up to May 2025, the UK construction industry recorded 4,056 company insolvencies, representing 17% of all company failures, the highest rate across any sector.
Tall Zebra works as a long-term marketing partner, helping developers launch, grow and sell developments faster, smarter and more cost-effectively. By building strong, search-engine-friendly brands, the agency ensures developers are visible to the right buyers at the right time.
Key Services:
Branding & Identity
Website Design & Buyer Portals
SEO, PPC & Digital Campaigns
Social Media & Content Marketing
PR & Lead Nurture Campaigns
Photography, CGI, Video, Brochures & Signage
“We help developers reclaim control of their growth, increase profits and ultimately deliver better homes, something Britain desperately needs,” adds Chadwick.
Tall Zebra is a UK-based property marketing agency, specialising in helping developers and house builders sell new homes faster, build their brands and retain cashflow. Tall Zebra delivers a full-service, tangible marketing solution for the modern property developer. Visit www.tallzebra.co.uk.