Granwax excels with launch of new self-priming floor finish

Specialist flooring manufacturer Granwax has launched GP Excell, a high-quality, self priming floor finish for use in commercial, retail and domestic premises. The extremely versatile water based polyurethane finish leaves wood colour virtually unchanged, making it the ideal choice for light coloured timber and is exceptionally durable and scratch resistant, making it the perfect finish for a range of applications from homes to retail environments.

Specially formulated by Granwax to provide versatility and convenience, GP Excell does not require a separate primer unless extra wood colour enhancement is required or contamination is present. The one-pack finish offers excellent levelling and defoaming qualities as well as very low volatile organic compound (VOC) levels, making it easy to apply and safe to use.

The fast drying formula minimises disruption to the end user, with finished floors dry in just one hour and suitable for light traffic after 12 hours. Highly resilient and resistant to marks, GP Excell is also UV stable meaning no yellowing will occur with age, so wooden floors will stay pristine for longer.

Granwax MD, Carl Blythe comments

“We work closely with contractors, facilities managers and end users to produce superior products in line with their requirements. We’re proud to expand the range of quality floor finishes with the launch of a great all-round product, GP Excell. The finish is not only simple to apply and has a wide range of applications, but crucially looks and performs exceptionally.”

With over a century of flooring experience, Granwax are committed to manufacturing the highest quality wood floor seals, finishes, cleaning and maintenance materials on the market – all backed by its second-to-none sales and aftercare support services. Granwax finishes and services are the choice of leading Architects, Specifiers, Local Authorities, Contractors and Site Managers. The expert team can also be called upon to offer advice in all aspects of floor preparation and repairs, machinery operation, adhesives, as well as instruction in recoating preparation, application and cleaning methods.

Granwax GP Excell is available in a gloss, silk, satin, matt, ultramatt and sport finish in 5 litre packs. Contact Granwax on 01773 541177, email info(Replace this parenthesis with the @ sign), or visit for further information.