Ex-Redrow Group Sales & Marketing Director joins Yourkeys

Dave Bexon, previously Group Sales and Marketing Director at Redrow, the UK’s sixth largest Housebuilder, has recently joined PropTech start-up, Yourkeys. Bexon, who has recently left Redrow, joined Yourkeys, tasked with helping expand their customer base with housebuilders and estate agents nationwide.

PropTech innovator Yourkeys is a transactional platform for housebuilders and estate agents that significantly reduces the time to exchange of contracts by automating all of the upfront data required to process property sales. Yourkeys hit the headlines in early January when they completed the UK’s first ‘fully digital’ end-to-end transaction in just 11 days. They have now significantly bolstered their management team by adding one of the industry’s best-known figures.

Commenting on the new appointments, CEO Riccardo Dawson said:

“We’re a young, entrepreneurial company that’s challenging the status quo of the home buying process. The experience that Dave brings to the company is massively important to us for the next leg of our journey. He brings incredible insights and experience to supplement our team, and we’re really looking forward to crafting a world class company with his feedback, challenges and advice.”

As Ex Group Sales & Marketing Director of Redrow, Dave has over 20 years’ experience in the new homes sector. He also pioneered one of the first online reservation systems in ‘My Redrow’ Bexon states,

“The Yourkeys technology is a step ahead of anything else in the industry. It speeds up the process, gives buyers a better user journey and everyone can track progress in real-time. In my opinion it’s a no-brainer for housebuilders.”

Dave is no stranger to disruptive PropTech having started Smart New Homes, the first digital property portal, which was ultimately bought by Zoopla.

Finally, Bexon stated,

“The current process for house sales is a shambles, it’s far too convoluted and stressful. Customers are now demanding a more seamless journey and the market has been desperate for a system that ties together all the pieces. Yourkeys has finally delivered a 21st century solution and I can’t wait to be a part of it.”